Content review is a feature designed to give brands more control over the content created by influencers. With this feature, you can ensure that the content aligns with your campaign goal, brief, and brand safety rules before it goes live.
How does it work?
1. Enable Content review
When setting up a content requirement under the campaign requirements page, you can enable Content review for eligible platforms and formats.
Note: For cross-posted content, only the primary content can be reviewed. Since cross-posted content is the same as the primary content, it is not eligible for separate review.
2. Influencer submits the Draft
Once an influencer accepts the job offer that requires content review and submits their draft, you will receive an email to review it. Then, go to the Content review tab on the Campaigns page and select Ready for review to view the content submitted by influencers.
3. Review the Draft
You can review the Draft to ensure the influencer has followed all the instructions and brand safety rules. After your review, you can approve the content if it meets your expectations, or request revisions if the influencer hasn't followed the instructions and/or the brand safety rules.
Note:
- You can approve the Draft if the content meets your expectations.
- You can request revisions only on the first Draft, if instructions have not been followed.
- When requesting revisions, provide a clear and detailed list of the changes you'd like the influencer to make.
4. Review the Revised content
Once you request revisions, the influencer will share the revised content incorporating all the changes you specified. Upon receiving the revised version, you can either approve it or contest it if needed.
5. What is contesting
Contesting means raising an objection to the content submitted by an influencer.
When to contest?
- If the content violates brand instructions mentioned in the campaign brief.
- If the influencer didn't follow the brand safety rules.
- If you are not happy with the revision.
Important:
- When contesting content submitted by an influencer, provide the relevant supporting documents. Our admin team will review the information and take appropriate action.
- Any revision requests or contests must follow the campaign guidelines, including the instructions and brand safety rules provided by you. Unjustified requests will not be approved.
- Influencers may contest your revision request if they have followed all your instructions.
6. Review process by Admin
Once you submit your contest request, our admin team will review it and take the appropriate action. You will be notified of the decision both on the platform and via email.
7. Review timeframe
- You have to provide feedback or approval within 3 working days of receiving the content. The due date for reviewing the content is specified in the platform for each content submission.
- If you fail to act within the specified due date, the content will be automatically approved by the system.
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